Mirrored Media's CEO, Justin Lefkovitch, is a guest speaker for Event Marketer's Guide to Festival Marketing Conference. Justin spoke at the live event about festival shareability and how brands can extend their reach through offline and online activations. Make sure to tune in! Register and tune in HERE.

From the world’s most respected resource on experiential marketing comes The Event Marketer’s Guide to Festival Marketing 2018, a free online conference designed to equip you with the intelligence you need to:

• CHOOSE THE RIGHT FESTIVAL PLATFORM Learn tips and takeaways for determining if festivals are right for you, and where your brand fits in among an ever-expanding list of festivals.

• ENGAGE TODAY’S FESTIVAL ATTENDEES Understand what festival attendees crave most, and learn how you can engage them in meaningful—and memorable—ways.

• EXTEND SPONSORSHIP REACH Hear from the event pros that have mastered the art of executing shareable engagements designed specifically for festival crowds. AGENDA:

1:15 pm – 1:45 pm ET Festivals and Shareability: Extending Your Reach If it didn’t happen on social media, it didn’t happen. Learn how to extend the reach of your festival sponsorship by:

• Understanding which social platforms to leverage and when
• Digitally engaging attendees before, during and after the show
• Designing socially shareable engagements that festival audiences can’t resist

Presented by:

Justin Lefkovitch Founder / Chief Executive Officer Mirrored Media

11:00 am – 11:30 am ET The Evolution of Festival Sponsorship Activations Discover what’s fueling the explosive growth of music festivals and how sponsors can:

• Leverage cutting-edge activation strategies to cut through the clutter
• Get up to date on modern festival challenges
• Develop sponsorship deals that will set their brand apart

Presented by:

Maureen Ford President National Sales Live Nation

11:45 am – 12:15 pm ET Picture Yourself Here: Festival Hospitality Experiences Take a journey through the VIP lounges and event spaces that attract top customers and influencers. Find out:

• Why inducing FOMO is a viable strategy, and how to leverage it
• What festival goers want—and expect—from modern hospitality experiences
• How to leverage your brand’s assets to build a memorable (and cost effective) experience

Presented by:

Kent Underwood Principal LEO Events

12:30 pm – 1:00 pm ET Festival Activations Done Right Hear case studies from leading festival sponsors, including:

• Play-by-plays of successful on-site engagements
• How key marketing goals were met
• Why attendees stuck around

Presented by:

Joseph Lucchese Creator Pro-Ject HQ

THERE'S MORE! Access digital Q&As with speakers, a networking area for peer-to-peer chats, a resource center with articles and case studies plus top industry partners. Register today before we sell out all available digital seats.