mophie partnered with the Life is Beautiful Festival, the Cosmopolitan and X107.5 New Rock Nation to keep fans and artists charged in Las Vegas during the first year of the Life is Beautiful Festival.
Activations included a mophie charging station within the park, an exclusive acoustic showcase stage with X107.5 and the Cosmopolitan, artist gifting, signed acoustic guitar giveaway and branded custom artists case sweepstakes.
mophie was one of the huge buzz companies of CES 2014 in Las Vegas. This was partly due to their brand new release of the mophie space pack which is the world’s first rechargeable battery case with local built-in storage made for iPhone 5s/5. To celebrate CES, mophie in collaboration with Mirrored Media, the Cosmopolitan and C3, threw a concert event at the Cosmopolitans’s new theater, The Chelsea. The concert featured performances from GROUPLOVE and Cage the Elephant.