UTA House at Sundance Film Festival 2025
UTA brought the stars to Main Street at the 2025 Sundance Film Festival with the UTA House. From Friday, January 24 to Sunday, January 26, UTA welcomed filmmakers, artists, tastemakers, brand leaders, and industry partners for a slate of programming and events. UTA brought back Experiential Agency Mirrored Media to design and produce the experience.
Clients in attendance over the weekend included Lili Reinhart, Benedict Cumberbatch, Arian Moayed, Sophie Brooks, James Sweeney, Cherien Dabis, Dan Cogan, and Josh Bachove, among others. Additional notable guests included Molly Gordon, Logan Lerman, Geraldine Viswanathan, Erik Feig, and John Reynolds to name a few.
UTA executives in attendance included Jeremy Zimmer (CEO), Rena Ronson (Partner & Head of UTA Independent Film Group), Julien Thuan (Partner & Co-Head of MP Lit), Jay Gassner (Partner & Co-Head of Talent), David Anderson (Partner & Co-Head of UTA Entertainment and Culture Marketing), Julian Jacobs (Partner & Co-Head of UTA Entertainment and Culture Marketing), Jennifer Palacios (Partner & Vice President, Head of Client Strategy, UTA Entertainment and Culture Marketing), Keya Khayatian (Partner & Co-Head of Media Rights), and Carolyn Sivitz (Partner & Agent, MP Lit), among others.
Programing highlights included:
- Innovative Distribution Models for Women-led Storytelling – Presented by L’Oréal and Women in Film (WIF)
- The Simple Art of Storytelling – Presented by Simply and Antigravity Academy
- UTA Marketing’s Brand Leaders Dinner – Presented by Warner Bros. Discovery
- Integrated Storytelling: How Brands are Winning Over Gen Z – Presented by Google
- The New Showbiz: Hollywood, Creators & Brands – Presented by The Ankler and Watford Group
- VIP Cocktail Hour with Discord
- UTA Filmmakers Brunch – Presented by Casamigos
- OH, HI! Reception – Presented by Casamigos